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Funding Opportunity: Abusive Head Trauma Prevention

Friday, December 8, 2017   (0 Comments)
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Abusive Head Trauma Prevention Start-Up Grant Program

The Celebrate Children Foundation is pleased to announce a competitive funding opportunity to provide one-time grants of up to $5,000 for start-up implementation of the Abusive Head Trauma Prevention program, Period of PURPLE Crying®. This evidence-based program is aimed at supporting parents and caregivers of all newborns and reducing the incidence of shaken baby syndrome/abusive head trauma. Start-up funding is intended to launch the program and lay the groundwork for program continuation beyond the grant period.

To apply for this funding opportunity complete and submit the AHT Prevention Start-Up Grant Application 2018.

Please contact Therese Scherrer at (608)267-9510 or with questions.

The Prevention Board is simultaneously announcing a funding opportunity for Abusive Head Trauma Prevention grants to support system implementation. Entities may apply for only one of these opportunities. For information on the Prevention Board funding opportunity, visit the Prevention Board’s funding opportunities page.

What is Child Maltreatment Prevention?

Child maltreatment is a significant public health issue across the nation according to the Centers for Disease Control and Prevention. The Prevention Board works to prevent child abuse and neglect before it happens and to address early indications by proactively building safe, stable, and nurturing relationships and environments. This approach is found to protect children, increase resilience, and contribute to long-term well-being. In comparison, treatment or intervention is aimed at responding to and eliminating child maltreatment once it has occurred.

The Foundation and the Prevention Board mobilize research and practices to prevent child maltreatment through effective public policies, evidence-informed practices and innovative programs to support parents and caregivers, collaboration with key partners to leverage resources and implement initiatives, and education of professionals and the public on child maltreatment issues and solutions.

Abusive Head Trauma Prevention

Prevention of abusive head trauma can be achieved through education and awareness. The Prevention Board works with partners statewide to raise awareness about this critical developmental phase in children’s lives, spreading the message that crying is a normal part of development which requires parents and caregivers to have a plan in mind to respond in a safe and healthy way.

What is CLICK for Babies?
CLICK for Babies: Period of PURPLE Crying Caps campaign, is a grassroots public education campaign to create awareness of the leading trigger for infant abuse: frustration with infant crying. 

Starting April 2018, the Celebrate Children Foundation, Prevention Board and local area partners will be collecting donated knitted/crocheted baby caps to give to new parents with the Period of PURPLE Crying educational materials. For more information on the CLICK for Babies campaign, please visit the campaign’s hom:

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